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Micromax A70 – The disruptive handset

|July 21 2011 |Android Phones, Micromax


Micromax A70 is the latest android smartphone from Micromax and it has become hugely popular already. Not without a reason. The overall offering in terms of hardware specs and pricing is so optimally done that it’s very hard to ignore this handset. Let’s see the highlights of the phone very quickly:

  • Android 2.2 OS
  • 5 MP Camera with Auto-Focus (No Flash)
  • VGA front-facing camera for video-calling
  • 3.2 inch capacitive touch screen with a resolution of 320x480 pixels
  • 3G, A-GPS, Wi-Fi, Bluetooth 2.1 and personal Wi-Fi hotspot feature
  • 600 Mhz processor
  • 1450 mAH battery providing talk-time of 4 hours (just)
  • Push Email
  • Best Price in the market: Rs. 7,599

 a70-fronta70-back a70-side

We did a quick lookup to find phones with similar features at the same price range from our db. We looked for android phones with Wi-Fi, GPS, Bluetooth, 3G, Camera with atleast 5 MP, touch screen and a secondary camera under Rs. 10,000. You know what? We got ZERO results. That’s right. The reason largely lies with secondary camera.

So, We decided to loosen up the criteria and looked up for similar phones and identified the following phones as close alternatives for A70: Samsung Galaxy Mini, Samsung Galaxy Fit, LG Optimus One, Samsung Galaxy Pro, Samsung Galaxy 551, Optimus Me, Bling 2, Acer Liquid Mini, Spice Mi-270 and Spice Mi-310. You can look at the comparative chart that we compiled below.

The features common among these phones are 3G, GPS, Android 2.2, Capacitive touchscreens, WiFi and Camera with atleast 3 MP. Finally, It all boiled down to the Camera resolution, Display resolution and the price point.

When we tightened the criteria to atleast 5MP Camera, the choices came down to just 3: A70, Galaxy Fit and  Acer Liquid Mini. When we look at the prices, A70 is Rs. 7,599; Liquid Mini is Rs. 10, 990 and Galaxy Fit is Rs. 9,975. A70 is a clear winner by miles when it comes to price!

When we tightened the criteria to include atleast 320x480 display resolution, the choices came down to just 2: A70 and Acer Liquid Mini. Again, A70 is the clear winner when you compare the price.

So, A70 is a very affordable android 2.2 smartphone with complete set of features at a great price point of just Rs. 7,599. As an icing on the cake, you get a secondary camera too! It’s very hard to imagine why all these other phones did not bother to have a secondary camera!

Just days ago, Samsung Galaxy Fit and LG Optimus One were fighting for the most affordable and value-for-money android 2.2 smartphone title. Micromax comes up with A70 that combines the best of features of both Galaxy Fit and Optimus One and prices it so competitively. Now A70 is a serious competitor for the title “most affordable and value-for-money android 2.2 smartphone”. It is an understatement if you say A70 is a disruptive handset.

  A70 A55 Mi-270 Mi-310 Galaxy Fit Optimus One Galaxy Mini
Price 7,599 8,290 5,649 6,999 9,975 9,570 7,837
3G 7.2mbps 7.2mbps   7.2 mbps 7.2 mbps 7.2 mbps 7.2 mbps
Display 3.2 inch 3.2 inch 2.8 inch 3.15 inch 3.3 inch 3.2 inch 3.14 inch
Capacitive Yes Yes No Yes Yes Yes Yes
Display Res 320x480 320x240 320x240 320x480 320x240 320x480 320x240
Camera 5 MP, Autofocus 3 MP 2 MP 2 MP 5MP, Autofocus 3MP, Autofocus 3MP, Fullfocus
Flash No No No No No No No
Videocalling camera Yes No No No No No No
GPS Yes Yes Yes Yes Yes Yes Yes
Wi-Fi Yes Yes Yes Yes Yes Yes Yes
Android OS 2.2 2.2 2.2 2.2 2.2 2.2 2.2

 

  A70 Galaxy 551 Optimus Me Liquid Mini Galaxy Pro
Price 7,599 9,179 7,490 10,990 8,499
3G 7.2mbps 7.2mbps 3.6mbps 7.2 mbps 7,2 mbps
Display 3.2 inch 3.2 inch 2.8 inch 3.2 inch 2.8 inch
Capacitive Yes Yes Yes Yes Yes
Display Res 320x480 240x400 320x240 320x480 320x240
Camera 5 MP, Autofocus 3.2 MP, AutoFocus 3.2 MP, Autofocus 5MP, Autofocus 3.2 MP, Autofocus
Flash No No No No No
Videocalling camera Yes No No No No
GPS Yes Yes Yes Yes Yes
WiFi Yes Yes Yes Yes Yes
Android OS 2.2 2.2 2.2 2.2 2.2

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