“Here’s a snapshot of the Indian mobile industry based on the figures and trends seen in the first six months of 2015”
With so many launches and new brands entering the rapidly-growing phone market in the subcontinent, it's important to take a step back and get a macroscopic look at the state of the Indian phone market. Our past reports have revealed some interesting insights about the launches, spec trends as well as the consumers' ever-changing interests. The first six months of 2015 revealed many surprises as well, and our report (embedded below) takes a comprehensive look at those trends.
While we’d urge you to take a look at the complete report, here are the key highlights of the state of Indian phone market in H1 2015 that should interest you if you’re pressed for time.
ASUS ZenFone 2, YU Yureka and Samsung Galaxy Core Prime are the most popular phones in H1 2015 based on user views on 91mobiles. Interestingly, all the top 10 most popular phones are priced below Rs 20,000