Tata Indicom, the CDMA brand of Tata Teleservices Limited(TTL), delights its pre-paid customers by introducing yet another unique ‘ULTA SMS PACK’. Customers will be able to send all STD SMSes at 5paise/SMS and alllocal SMSes at 10paise/SMS.
Mr. S Ramakrishna, Regional COO – South East, Tata Indicom says, “Our pre-paid customers have high propensity to consume mobile services and are looking for solutions that give them the flexibility to use mobile services as per their need. It is a known fact that text messaging is the most widely used data application and our customers have a constant desire to connect & share with their large network of friends; peer group and family. It is used as an important device to lead a life of their choice”
“Till now, due to voice text pricing parity sending STD SMSs was considered expensive. Keeping this in mind, we have launched ULTA SMS PACK which offers competitive tariff that makes STD messaging cheaper than local messaging. With this proposition, we believe that our customers will take up to this medium in a big way,” he further adds.
To activate ULTA SMS PACK, customers anywhere in India have to send an SMS ‘SMSULTA’ to 12524. Subscription charges of this pack are Rs 11/- for 30 days. ULTA SMS PACK will be activated and benefits will be credited to customer within 48 hours.