“Here are the top devices which users searched for in the month of October”
Diwali is one of the biggest shopping seasons in the country, and its importance for the smartphone market can be gauged from the fact that all the ecommerce portals are running large campaigns for promotions and phone vendors are also launching new devices as well as cashback schemes to make the most of it. While sales certainly grow during this period, the more important question is which mobile devices are responsible for driving that. With our top 20 series, we try to find exactly that since the searches made by users on 91mobiles.com serve as a good indicator of the buzz and subsequently, the sales of particular models. While the impact of the festive season can only be known next month, for now, let’s check which handsets were in demand in the month of October.
Lenovo must be commended for its power-packed offering, the K3 Note (review | FAQs) as the phone continues to sit at the top since past few months. Samsung’s J series seem to be getting good response from the market, as both the J5 (review) and J7 (first impressions) have risen up by one position each to reach the second and third spots respectively. Motorola’s affordable flagship, the X Play (review) has leaped seven ranks to sit at the fourth place. At the fifth spot, OnePlus’ latest flagship, the 2 (review | FAQs) is sitting comfortably.
The top five devices suggests the complete picture quite well – there aren’t many changes in the top 20 phones as well, although there are certainly some new faces. Take a gander at the entire list, wherein we have also mentioned the change in rank of the respective device in comparison to the previous month, its price bracket and month of launch in the Indian market.
As we mentioned before, there are some new entrants in the top 20 list, so let’s take a closer look at them. We’ll also check out which phones bore the brunt of these fresh entrants and thus exited our top 20 list.
Priced at Rs 8,999, the latest offering from the Chinese brand Coolpad is the cheapest phone boasting a fingerprint scanner, and it’s also among the most affordable devices with a generous 3GB RAM. Completing the package is a 5.5-inch HD display, a pair of 13- and 5-megapixel snappers, and a 3,000mAh battery.
The Canvas Juice 2 is revisiting the top 20 chart, which might be due to reduced pricing. Available for around Rs 6,500, the Juice 2 comes with a beefy battery ensuring that it lasts an entire day and some more. It features a 5-inch display with a resolution of 1,280 x 720 pixels, and comes powered by a quad-core processor mated to 2GB RAM.
Just like the previous device, the Grand Prime from the stable of Korean titan Samsung has re-entered the list. Falling in the phablet category, the device flaunts a 5.2-inch HD display. The phone supports next-gen 4G networks, and is fuelled by a quad-core CPU, which is paired with a gigabyte of RAM.
Seems like October was a month of comebacks, since similar to above two devices, the Mi 4i (review) has returned in the top 20 list. This might be due to its reduced pricing on online retailers like Amazon and Snapdeal as part of limited-time festive offers. The Mi 4i is a compact and loaded handset, featuring a 5.0-inch full HD display and runs on the combination of Qualcomm Snapdragon 615 processor and 2 gigs of RAM.
The Desire 620G is among the most affordable offerings from HTC’s portfolio. The device is quite loaded in the hardware department, as it’s equipped with an octa-core processor running at 1.7GHz, which is combined with a gigabyte of RAM. The 5-incher features 8-megapixel primary snapper and a 5MP selfie camera.
While the Yuphoria (review) was among the most-popular phones till the few months after its launch, its popularity fell due to availability issues. However, Micromax’s sub-brand YU has now axed its pricing by Rs 500, making it an even more attractive proposition as an affordable, yet power-packed 4G device.
While Samsung remains the most popular brand, most others in our list are from India or China, which suggests that users aren’t apprehensive about these manufacturers as much as they used to be a few years ago. Both Micromax and Lenovo follow Samsung with three devices each. However, Xiaomi seems to have slipped in popularity as it’s present among the top 20 handsets with just two phones.
It’s interesting to note that even with the launch of tech world’s darling Apple iPhone 6s (and its sibling, the 6s Plus), the device isn’t able to beat the popularity of devices that cost one-sixth of its pricing. Like last few months, the price bracket between Rs 5,000 and 10,000 remained most popular with nine smartphones, and the mid-range category followed it up with eight mobiles.
As aforementioned, it’d be interesting to see the popularity of devices during the festive season, so make sure to be back next month to take a look at that.
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