“The LG G7 Fit will become available to purchase in select markets starting this week and through the fourth quarter”
Announced at IFA 2018 in Berlin, LG’s G7 Fit smartphone is finally arriving in markets across Europe, Latin America, Asia, Africa and the Middle East starting this month. A tailored version of the company’s premium flagship smartphone, the G7 Fit is being marketed as a device that is offering “the most popular advanced features of the LG G7 ThinQ without the price.” LG is targeting customers who are “interested specifically in high-end camera, display and audio features at a more competitive price point.” Like the LG flagship, the G7 Fit sports a 6.1-inch Super Bright QHD+ Full Vision display with a resolution of 3120×1440 pixels and a 19.5:9 aspect ratio, including the notch at top.
The smartphone is IP68 certified for dust and water resistance capabilities and also features military grade MIL-STD-810G certification. Even on the design front, it borrows on the same all-glass and polished metal rim of the LG G7 ThinQ and houses a 3,000mAh non-removable Li-ion battery with support for Qualcomm’s Quick Charge 3.0 technology. Coming to the audio department, the much-advertised 32-bit Hi-Fi Quad DAC technology is present on the G7 Fit along with DTS:X audio technologies similar to ThinQ. The connectivity options including WiFi 802.11, Bluetooth 5.0, NFC and USB-C are similar to its predecessor.
As far as the differences are concerned, G7 Fit is powered by Qualcomm’s two-year-old Snapdragon 821 SoC coupled with 4GB of RAM and 32/64GB on-board storage, expandable up to 2TB via microSD card. Another point of difference is the camera. While G7 ThinQ has a dual-camera primary setup, the LG G7 Fit comes with a single 16MP sensor at the back and an 8MP selfie camera. It also boasts of LG’s new AI CAM features that allow users to choose from 8 shooting modes optimised by the built-in artificial intelligence. It will run Android 8.1 Oreo out of the box and will be available in aurora black and platinum grey colour options.