Twitter testing new CoTweets feature that allows two accounts to co-author a tweet

Twitter is testing Instagram-like collaborative CoTweet feature.

Highlights
  • Twitter is testing a new CoTweets feature that allows two accounts to co-author a tweet.
  • The co-authored Tweet is posted simultaneously to both authors’ profiles and their followers’ timelines. 
  • The feature is apparently live for some users in the US, Canada, and Korea for a limited time.

Twitter has started testing a new CoTweets feature that will allow two accounts to co-author a tweet and tag both users in that tweet. This feature is apparently live for some users in the US, Canada, and Korea for a limited time. You need to head directly to Twitter website/app to see the co-authored tweet as Twitter embed feature isn’t updated to support CoTweets yet. Instagram has offered a similar co-author feature on its service since last year for brand collaborations and we can only assume that influencers and brands will team up to use this feature on Twitter.

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This feature allows the main tweet author to invite someone else to be tagged in the tweet and discuss the content over DM. The second account needs to approve the co-authored tweet, and the resulting tweet shows its co-authored by two people. However, the replies appear to only be directed toward the main author of the tweet.

Twitter CoTweet

Twitter has introduced a new CoTweet feature that lets two accounts co-author a tweet. What is CoTweet you ask? it is a co-authored Tweet that’s posted simultaneously to both authors’ profiles and their followers’ timelines. CoTweets can be recognised when you see two authors’ profile pictures and usernames in the header. Twitter says that this will help authors team up and unlock new opportunities and brand partnerships.

To draft the CoTweet, open the composer, add the co-authored messaging and tap the CoTweet icon. You can select a co-author from your follower list and tap Send invite.

How CoTweets work?

When two authors/accounts plan to CoTweet, the first step is the finalise the content they would like to share. Once the content is ready, one author creates the CoTweet and initiates an invite to the co-author. When the co-author accepts the CoTweets invitation, the CoTweet immediately posts to each author’s profile and both of their followers’ timelines.