“There were some arrests made in the process and the brand says that it is desirous to continue such type of raids on a pan-India basis”
Counterfeit products are a major problem for any major tech brand in India and in order to tackle this problem, Vivo took Delhi Police’s help and the latter confiscated 6,286 such products from Gaffar Market, Karol Bagh on September 5th earlier this month. There were some arrests made in the process and the brand says that it is desirous to continue such type of raids on a pan-India basis in order to prevent the counterfeiting of Vivo’s accessories (earphones, Bluetooth accessories, chargers, batteries etc.) from the market to secure the brand’s interest.
As you can see from the images shared above/below, the police managed to confiscate a host of counterfeit Vivo accessories that included earphones, batteries, Bluetooth headset, among others. “To combat the problem of counterfeit of its tradename, product and accessories, Vivo along with its agency Anti Piracy Group Services LLP had conducted authorized Raid with the help of Police Officials on 5th September, 2019 at the vicinity of Gaffar Market, Karol Bagh…” Vivo said in its official statement.
Notably, the brand has also mentioned that due to these fake products, consumers can often experience quality issues and even battery blasts in certain cases. It is rather rare for any tech brand to take such a strong stance against counterfeit products, especially because these products are available in abundance, thanks to the black market in the country. Given that fake products can not only dupe consumers into spending extra on non-authentic products and even put their lives at risk in certain scenario, but this seems like a good step on the brand’s part to proactively stop the sale of counterfeit products.