Xiaomi to make its Indian debut with the Mi 3 priced at Rs 14,999, available from July 15th

“The Xiaomi Mi 3 is the brand’s top-of-the-line smartphone, yet costs less than half of other flagship devices”

As the leaks suggested, Chinese smartphone manufacturer Xiaomi has announced its first device that will be released in the Indian market. The Xiaomi Mi 3 is the brand’s top-of-the-line smartphone, yet is priced at less than half of what most other premium flagships cost.

Xiaomi Mi 3 1

The 5-inch IPS display of the smartphone bears a full HD resolution offering a crisp pixel density of 441 ppi. Muscle is provided by the Qualcomm Snapdragon 800 quad-core chipset with a clock speed of 2.3GHz. The processor is supplemented by an Adreno 330 GPU and 2GB RAM. For storage, the Xiaomi Mi 3 comes with 16GB of built-in memory, out of which approximately 13GB is available to the user. The OS on offer is Android 4.3 Jelly Bean, overlaid with the company’s custom UI dubbed as MIUI v5 which offers a new interface and useful apps to make the user’s experience better. The company is also offering 10GB of free storage on Mi Cloud allowing users to save their contacts and files online, accessible from anywhere via i.xiaomi.com.

Xiaomi Mi 3 2

The Xiaomi Mi 3 available in grey and is encased in a sleek aluminium-magnesium alloy frame sporting a thickness of 8.1 mm. It tips the scales at 145 grams. In the photography department, it’s equipped with a 13-megapixel camera at the back with a dual-LED flash. At the front, it has a 2MP snapper that’s useful for Skyping and clicking selfies. In terms of connectivity, the device offers the support for the usual set of options including 3G, dual-band Wi-Fi, Bluetooth 4.0, NFC and GPS. It’s fuelled by a 3,050mAh Li-ion battery, which promises to give 21 hours talktime on 3G and 500 hours of standby time.

The smartphone carries an aggressive price tag of Rs 14,999, essentially undercutting its competition and shaking up the budget segment. You can buy the device on July 15th, though you’ll need to be quick as Xiaomi sells a limited quantity of devices which tend to sell out in the blink of an eye. However, the company still hasn’t divulged details on how it will be selling its devices in India – it could tie up with Flipkart as per the earlier rumours or set up its own online store.