Lenskart unveils ‘B’ smart glasses with Google Gemini AI and Sony camera to rival Meta Ray-Ban
Smart wearables remain a niche but promising category, expanding beyond fitness bands and smartwatches to include smart rings and smart glasses. While most of these segments now have multiple options, smart glasses are still developing at a slower, more selective pace. The first mainstream attempt came in 2016 with Snapchat Spectacles, primarily designed for content creators. A more advanced iteration arrived with Meta’s Ray-Ban smart glasses, which added AI capabilities alongside camera functions. Now, India’s own Lenskart is stepping into the segment with B by Lenskart Smartglasses, featuring integrated AI and camera technology. The product is said to debut by the end of December.
B by Lenskart Smartglasses
The product is called B by Lenskart Smartglasses, and the brand has only introduced it for now, highlighting its key specifications. Lenskart’s smart glasses weigh 40 grams, claiming to be 20 percent lighter than comparable smart glasses. In comparison, the Ray-Ban Meta glasses weigh 48 grams. The Lenskart smart glasses are powered by Qualcomm’s Snapdragon AR1 Gen 1, the same chipset powering the Meta Ray-Bans.
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For hands-free photo and video capture, the smart glasses use a built-in Sony camera. It will also come with a built-in AI assistant, powered by Gemini 2.5 Live. Some of the hands-free features mentioned include UPI payments, live translation, and well-being insights. It will most likely be used for taking calls and reading out messages as well. Based on these details, it appears that Lenskart plans to leverage Google’s Gemini for several hands-free interactions. That said, Meta’s Ray-Ban glasses are also getting UPI Lite payment soon, and support live translation too. It is also adding Hindi language support for Meta AI. Here, Lenskart could have an advantage by enabling support for not only Hindi but also regional languages for Gemini and live translation as well.
sneak peek into the future 📹🕶️…coming soon for all 😊 pic.twitter.com/2DwsVXKG4t
— Peyush Bansal (@peyushbansal) November 4, 2025
Lenskart CEO Peyush Bansal shared a teaser highlighting the smart glasses’ design. It has a classic wayfarer design with the cameras up front and the speaker towards the end of the frame. There could be more designs at launch, and possibly prescription support as well. Lenskart also plans to make the platform open to independent developers and consumer apps for food delivery, entertainment, fitness, and more. With more features onboard, the B by Lenskart Smartglasses might have more to offer than the Ray-Ban Meta glasses. Also, if it gets the pricing right, then that would make the product more accessible to the masses. For context, the Ray-Ban Meta Gen 1 glasses start at Rs 29,900 in India.
It’s worth mentioning that this isn’t Lenskart’s first attempt at “smart glasses”. It had launched the Lenskart Phonic earlier this year, which lets you take calls, listen to music, and interact with Android and iOS voice assistants. The new B smart glasses are a more ambitious approach to the smart wearable category. We’ll still have to wait for the product to launch and see how it actually performs in real-world scenarios. Meta is making its Ray-Ban smart glasses widely available this month. But with an expected launch in December, you might want to wait and see what Lenskart has in store for buyers.
