ASUS introduces new Zenbook A16 and Vivobook series laptops in India: check price, specifications
ASUS has opened pre-orders for its new Zenbook lineup and announced the Vivobook series in India. The Zenbook range covers the S14, DUO, A14, and A16, while the Vivobook lineup brings four models: the Vivobook 14, 16, S14, and S16. Pre-orders for the Zenbook series are open from April 14 to April 20, and all models go on sale from April 21 across ASUS retail channels. Let’s take a closer look at each model, their prices, specifications, and key features.
Table of Contents
Zenbook S14
Price: Starting at Rs 1,79,990
The Zenbook S14 is ASUS’ most refined take on a premium ultrabook. It uses a proprietary material that ASUS claims combines the scratch resistance of ceramics with the lightness of aluminium, used across the entire chassis. At just ~1.2kg and ~1.1cm thin, it should slip into a bag without adding much weight, making it a great option for professionals who travel frequently.
The 14-inch 3K ASUS Lumina OLED display should deliver sharp, colour-accurate visuals suited to designers and creators who work with images or video on the go. Intel Core Ultra Series 3 processors power the machine, going up to the Core Ultra 9, and ASUS claims up to 50 TOPS of NPU performance, which should help with AI-driven workflows like real-time transcription, smart noise cancellation, and background removal. The company also claims up to 27 hours of battery life, which, if anywhere close to accurate under real-world conditions, will comfortably cover a full workday and a long flight.
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Zenbook DUO
Price: Starting at Rs 2,99,990
The Zenbook DUO takes a different approach to productivity by giving you two full screens instead of one. Both are 14-inch 3K 144Hz ASUS Lumina Pro OLED touch panels, which should deliver smooth, vibrant visuals on either screen. The dual-screen layout could work particularly well for tasks like keeping a reference document on one display while editing on the other, or running a video call alongside a presentation without needing an external monitor.
Intel Core Ultra 7 (Series 3) processors handle the workload, and the Ceraluminum chassis keeps the build feeling premium despite the added engineering complexity of two displays. ASUS claims up to 32 hours of battery life, an impressive figure on paper for a laptop powering two OLED screens simultaneously, though real-world numbers with both screens active are likely to vary. Pre-order customers also get a complimentary ASUS Vigour Backpack, which is a practical bonus at this price point.
Zenbook A Series (A14 & A16)
Zenbook A14 Price: Rs 1,85,990 | Zenbook A16 Price: Rs 1,99,990
The Zenbook A14 and A16 bring Qualcomm’s Snapdragon X2 Elite platform into the Zenbook family. The A14 is the standout for portability at under 1kg, which puts it among the lightest options in this entire lineup and should make it genuinely easy to carry on long commutes or travel days. The A16 sits around 1.2kg, trading a bit of weight for a larger screen. Both use the same chassis as the Zenbook, which should hold up well to daily wear.
ASUS claims up to 80 TOPS of NPU performance on the Snapdragon X2 Elite Extreme-powered A16, the highest figure across this lineup, which could make a real difference for users running on-device AI tools regularly. Both models are Copilot+ PCs, meaning they support Microsoft’s expanding suite of AI-driven Windows features out of the box. The A14 also claims up to 33 hours of OLED battery life, which, if true, could make it one of the longer-lasting ultrabooks in its segment.
Vivobook Classic Series (14 & 16)
Vivobook 14 Price: Rs 98,990 | Vivobook 16 Price: Rs 1,01,990
The Vivobook 14 and 16 are the most accessible laptops in this new ASUS lineup. Intel Core Ultra 5 (Series 3) processors power both, with up to 47 TOPS of NPU performance, which should be enough to handle AI-assisted features like smart search, content summarisation, and meeting transcription at a reasonable pace. Both are Copilot+ PCs, so Microsoft’s growing list of AI features in Windows should work natively on these.
One useful addition is the AI Camera with IR-based face unlock, which supports Windows Hello sign-in even in low-light environments. For students and professionals who log in and out of their machines frequently, this could save a fair bit of time over the course of a day.
Vivobook S Series (S14 & S16)
Vivobook S14 Price: Rs 1,28,990 | Vivobook S16 Price: Rs 1,31,990
The Vivobook S14 and S16 sit a step above the standard Vivobook range, with a metallic build and a stronger focus on battery endurance. ASUS claims up to 29 hours of battery life, which should comfortably cover a full day of study or work without needing to reach for a charger. The metallic chassis also gives them a more premium feel compared to the plastic-bodied Classic series.
Intel Core Ultra 7 (Series 3) processors with up to 49 TOPS of NPU performance handle the computing workload, making these a reasonable fit for creators and students who need faster app launches and AI-accelerated performance. The Vivobook S14 also features an ASUS Lumina OLED display, which should offer noticeably better contrast and colour accuracy over the IPS panels in the standard Vivobook models.
The competition
The Zenbook S14 lies in a crowded premium ultrabook segment at Rs 1,79,990, competing against the Apple MacBook Pro M4, Dell XPS 13, and HP Spectre x14, all of which target professionals who want a light laptop with a great display and long battery life. The new chassis and OLED display could help it stand apart, but performance comparisons will depend on real-world testing.
The Zenbook DUO at Rs 2,99,990 occupies a fairly unique space in India. Dual-screen laptops remain rare at this price, and there are no direct competitors offering two full OLED panels. Users who would otherwise carry a second monitor may consider it an alternative, though its prohibitive price point makes it an option for mostly enthusiasts.
The Zenbook A14 and A16, running on Snapdragon X2 Elite, go up against other Qualcomm-powered Copilot+ PCs like the Lenovo Yoga Slim 7x, with all of them competing on battery life and on-device AI performance in the Rs 1,85,000 to Rs 2,00,000 range.
The Vivobook Classic and S series target students and everyday users, where they compete with laptops like the Lenovo IdeaPad Slim 5, HP Pavilion Plus 14, and Acer Swift 14 AI. Copilot+ PC support and Intel Core Ultra Series 3 processors give them a competitive edge on AI features, though the Vivobook Classic series’ pricing at the sub-Rs 1,00,000 level will likely be its biggest draw.
