HTC Desire 728 Ultra Edition

+ Compare
68%
HTC Desire 728 Ultra Edition
HTC Desire 728 Ultra Edition
View All Photos (2)
₹9,500 (Last Known Price)
HTC Desire 728 Ultra Edition is permanently discontinued.

Key Specs

Android v5.1 (Lollipop)

Performance

(Avg)
  • MediaTek MT6753
  • Octa Core, 1.5 GHz
  • 3 GB RAM

Display

(Excellent)
  • 5.5 inches (13.97 cm); IPS LCD
  • 720x1280 px (HD)

Rear Camera

(Good)
  • Single Camera Setup
    • 13 MP Primary Camera
  • LED Flash
  • Full HD @30fps Video Recording

Front Camera

(Good)
  • 5 MP
  • Full HD @30 fps Video Recording

Battery

(Very Good)
  • 2800 mAh
  • Fast Charging

General

  • SIM1: Nano, SIM2: Nano
  • 5G Not Supported
  • 32 GB internal storage, Expandable upto 2 TB
Add To Compare See Full Specs

Competitors For HTC Desire 728 Ultra Edition

View Alternatives
HTC Desire 828 Dual SIM 3GB RAM
HTC Desire 828 Dual SIM 3GB RAM
Discontinued ₹13,899
This Competitor Has
Lower Weight: 148 grams vs 153 grams
Lower Front Camera Resolution: 4 MP vs 5 MP
Common Features
Processor: 1.5 GHz
RAM: 3 GB
Rear Camera Resolution: 13 MP
Screen Size: 5.5" (13.97 cm)
Display Type: IPS LCD
Battery Capacity: 2800 mAH
Internal Memory: 32 GB
71%
...show more
HTC Desire 728 Ultra Edition VS HTC Desire 828 Dual SIM 3GB RAM
HTC Desire 830
HTC Desire 830
Discontinued ₹20,000
This Competitor Has
Better Display: S-LCD vs IPS LCD
Lower Front Camera Resolution: 4 MP vs 5 MP
Higher Weight: 156 grams vs 153 grams
Common Features
Processor: 1.5 GHz
RAM: 3 GB
Rear Camera Resolution: 13 MP
Screen Size: 5.5" (13.97 cm)
Battery Capacity: 2800 mAH
Internal Memory: 32 GB
73%
...show more
HTC Desire 728 Ultra Edition VS HTC Desire 830
HTC Desire 728 Dual SIM
HTC Desire 728 Dual SIM
Discontinued ₹7,999
This Competitor Has
Slower Processor: 1.3 GHz vs 1.5 GHz
Lower RAM: 2 GB vs 3 GB
Lower Internal Memory: 16 GB vs 32 GB
Higher Weight: 153.5 grams vs 153 grams
Common Features
Rear Camera Resolution: 13 MP
Front Camera Resolution: 5 MP
Screen Size: 5.5" (13.97 cm)
Display Type: IPS LCD
Battery Capacity: 2800 mAH
68%
...show more
HTC Desire 728 Ultra Edition VS HTC Desire 728 Dual SIM
HTC Desire 628 Dual SIM
HTC Desire 628 Dual SIM
Out of Stock ₹15,400
This Competitor Has
Better Display: S-LCD vs IPS LCD
Lower Weight: 142 grams vs 153 grams
Slower Processor: 1.3 GHz vs 1.5 GHz
Smaller Screen: 5" (12.7 cm) vs 5.5" (13.97 cm)
Lower Battery Capacity: 2200 mAH vs 2800 mAH
Common Features
RAM: 3 GB
Rear Camera Resolution: 13 MP
Front Camera Resolution: 5 MP
Internal Memory: 32 GB
68%
...show more
HTC Desire 728 Ultra Edition VS HTC Desire 628 Dual SIM
HTC Desire 10 Lifestyle
HTC Desire 10 Lifestyle
Discontinued ₹7,999
This Competitor Has
Faster Processor: 1.6 GHz vs 1.5 GHz
Lower Battery Capacity: 2700 mAH vs 2800 mAH
Higher Weight: 155 grams vs 153 grams
Common Features
RAM: 3 GB
Rear Camera Resolution: 13 MP
Front Camera Resolution: 5 MP
Screen Size: 5.5" (13.97 cm)
Display Type: IPS LCD
Internal Memory: 32 GB
66%
...show more
HTC Desire 728 Ultra Edition VS HTC Desire 10 Lifestyle
Samsung Galaxy J7 Prime
Samsung Galaxy J7 Prime
Discontinued ₹10,490
This Competitor Has
Faster Processor: 1.6 GHz vs 1.5 GHz
Higher Front Camera Resolution: 8 MP vs 5 MP
Higher Battery Capacity: 3300 mAH vs 2800 mAH
Standard Display: TFT vs IPS LCD
Lower Internal Memory: 16 GB vs 32 GB
Higher Weight: 167 grams vs 153 grams
Common Features
RAM: 3 GB
Rear Camera Resolution: 13 MP
Screen Size: 5.5" (13.97 cm)
71%
...show more
HTC Desire 728 Ultra Edition VS Samsung Galaxy J7 Prime
Moto G4 Plus 32GB
Moto G4 Plus 32GB
Discontinued ₹15,948
This Competitor Has
Higher Rear Camera Resolution: 16 MP vs 13 MP
Higher Battery Capacity: 3000 mAH vs 2800 mAH
Higher Weight: 155 grams vs 153 grams
Common Features
Processor: 1.5 GHz
RAM: 3 GB
Front Camera Resolution: 5 MP
Screen Size: 5.5" (13.97 cm)
Display Type: IPS LCD
Internal Memory: 32 GB
70%
...show more
HTC Desire 728 Ultra Edition VS Moto G4 Plus 32GB
Samsung Galaxy Wide
Samsung Galaxy Wide
Discontinued ₹17,990
This Competitor Has
Higher Battery Capacity: 3000 mAH vs 2800 mAH
Slower Processor: 1.2 GHz vs 1.5 GHz
Lower RAM: 2 GB vs 3 GB
Standard Display: TFT vs IPS LCD
Lower Internal Memory: 16 GB vs 32 GB
Higher Weight: 171 grams vs 153 grams
Common Features
Rear Camera Resolution: 13 MP
Front Camera Resolution: 5 MP
Screen Size: 5.5" (13.97 cm)
61%
...show more
HTC Desire 728 Ultra Edition VS Samsung Galaxy Wide
Lenovo K5 Note
Lenovo K5 Note
Out of Stock ₹12,499
This Competitor Has
Faster Processor: 1.8 GHz vs 1.5 GHz
Higher RAM: 4 GB vs 3 GB
Higher Front Camera Resolution: 8 MP vs 5 MP
Higher Battery Capacity: 3500 mAH vs 2800 mAH
Higher Weight: 165 grams vs 153 grams
Common Features
Rear Camera Resolution: 13 MP
Screen Size: 5.5" (13.97 cm)
Display Type: IPS LCD
Internal Memory: 32 GB
70%
...show more
HTC Desire 728 Ultra Edition VS Lenovo K5 Note
HTC One E9s
HTC One E9s
Discontinued ₹9,990
This Competitor Has
Lower RAM: 2 GB vs 3 GB
Lower Front Camera Resolution: 4 MP vs 5 MP
Standard Display: LCD vs IPS LCD
Lower Battery Capacity: 2600 mAH vs 2800 mAH
Lower Internal Memory: 16 GB vs 32 GB
Higher Weight: 165 grams vs 153 grams
Common Features
Processor: 1.5 GHz
Rear Camera Resolution: 13 MP
Screen Size: 5.5" (13.97 cm)
66%
...show more
HTC Desire 728 Ultra Edition VS HTC One E9s

HTC Desire 728 Ultra Edition Specifications

General Performance Display Design Rear Camera Front Camera Battery Storage Network & Connectivity Multimedia Sensors

General
Operating System Android v5.1 (Lollipop)

Performance

(Avg)
Chipset MediaTek MT6753
Processor Octa core, 1.5 GHz, Cortex A53
Architecture 64 bit
Graphics (GPU) Mali-T720 MP3
RAM 3 GB

Display

(Excellent)
Display Type IPS LCD
Screen Size 5.5 inches (13.97 cm)
Resolution 720x1280 px (HD)
Pixel Density 267 ppi
Screen to Body Ratio (calculated) 67.73 %
Screen Protection No

Design
Height 157.9 mm
Width 77.8 mm
Thickness 7.8 mm
Weight 153 grams

Rear Camera

(Good)
Resolution
CameraMPAperture
Primary13 MPf/2.2
Autofocus Yes
OIS No
Flash Yes, LED Flash
Image Resolution 4128 x 3096 Pixels
Settings Exposure compensation, ISO control
Shooting Modes Continuous Shooting
High Dynamic Range mode (HDR)
Camera Features Digital Zoom
Auto Flash
Face detection
Touch to focus
Video Recording 1920x1080 @ 30 fps

Front Camera

(Good)
Resolution
CameraMPAperture
Primary5 MPf/2.8
Autofocus No
Flash No
Video Recording 1920x1080 @ 30 fps

Battery

(Very Good)
Capacity 2800 mAh
Battery Type Li-Polymer
Quick Charging Yes Fast Charging

Storage
Internal Storage 32 GB
Expandable Storage Yes, Up to 2 TB

Network & Connectivity
SIM Slot(s) Dual SIM
SIM Type SIM1: Nano, SIM2: Nano
Network Support 5G Not Supported, 4G
SIM 1 4G bands, 4G Speed
Expand
Bands Features
4G bandsTD-LTE 2600(band 38) / 2300(band 40) / 2500(band 41) / 1900(band 39)
FD-LTE 2100(band 1) / 1800(band 3) / 2600(band 7) / 900(band 8) / 850(band 5)
4G Speed50 Mbit/s ↑ 150 Mbit/s ↓ (LTE category 4)
Wi-Fi Yes, Wi-Fi 4 (802.11 b/g/n)
Wi-Fi Features Mobile Hotspot
Bluetooth Yes, v4.1
GPS Yes with A-GPS, Glonass
NFC No

Multimedia
Audio Jack 3.5 mm

Sensors
Fingerprint Sensor No
Other Sensors Light sensor, Proximity sensor, Accelerometer, Compass

HTC Desire 728 Ultra Edition User Reviews

1/5
Based on 4 ratings

HTC Desire 728 Ultra Edition Key Highlights

Processor MediaTek MT6753
RAM & Storage 3 GB + 32 GB
Display 5.5", 720 x 1280 Resolution
Rear Camera 13 MP
Front Camera 5 MP
Battery 2800 mAh
Popular Mobiles
Samsung Galaxy A37 5G
Samsung Galaxy A37 5G
₹37,599
87%
Samsung Galaxy A57 5G
Samsung Galaxy A57 5G
₹51,950
91%
Samsung Galaxy S26 Ultra
Samsung Galaxy S26 Ultra icon
₹130,999
97%
logo
Samsung Galaxy S26 Plus
Samsung Galaxy S26 Plus icon
₹94,999
94%
logo
vivo X300 FE
vivo X300 FE
₹79,999
95%
OnePlus Nord CE 6 5G
OnePlus Nord CE 6 5G
₹27,999
81%
OnePlus Nord 6
OnePlus Nord 6
₹43,999
90%
OnePlus Nord CE 6 Lite 5G
OnePlus Nord CE 6 Lite 5G
₹18,999
79%
Motorola Edge 70 Fusion
Motorola Edge 70 Fusion
₹27,980
85%
vivo T5 Pro
vivo T5 Pro
₹30,559
82%
vivo T5x
vivo T5x
₹22,393
81%
OPPO Find X9 Ultra
OPPO Find X9 Ultra
₹169,999
98%
Motorola Edge 70 Pro 5G
Motorola Edge 70 Pro 5G
₹38,397
91%
vivo X300 Ultra
vivo X300 Ultra
₹159,999
97%
realme 16T 5G
realme 16T 5G
₹27,999
76%
Motorola Edge 60 Pro
Motorola Edge 60 Pro
₹29,485
89%
Motorola Edge 60 Fusion
Motorola Edge 60 Fusion
₹20,900
84%
vivo T4X
vivo T4X
₹16,999
82%
Moto G67 Power
Moto G67 Power
₹18,999
83%
vivo V70 FE
vivo V70 FE
₹35,990
85%
realme P4
realme P4
₹20,990
83%
OnePlus Nord CE 5 5G
OnePlus Nord CE 5 5G
₹32,999
85%
vivo V70
vivo V70
₹49,999
88%
Motorola Edge 70
Motorola Edge 70
₹29,285
88%
realme P3
realme P3
₹15,999
81%
Apple iPhone 17
Apple iPhone 17
₹82,900
93%
vivo T4 Pro
vivo T4 Pro
₹30,799
84%
vivo V70 Elite
vivo V70 Elite
₹45,999
88%
Moto G96 5G
Moto G96 5G
₹17,989
86%
Mobiles› HTC Desire 728 Ultra Edition
Updated on: June 5, 2026

Popular Links

  • All Upcoming Phones
Latest Launches
  • vivo X300 FE
  • OnePlus Nord CE 6 Lite 5G
  • OPPO Find X9 Ultra
  • vivo X300 Ultra
  • realme 16T 5G
By Price
  • Best Phones Under 10,000
  • Best Phones Under 15,000
  • Best Phones Under 20,000
  • Best phones in any price range
Phones By Top Brands
  • Samsung Mobiles
  • Moto Mobiles
  • vivo Mobiles
  • OPPO Mobiles
  • Tecno Mobiles
  • OnePlus Mobiles
  • realme Mobiles