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8/10
IMDbDocumentary Program or Series Best Documentary HistoryBiographySocialPolitical | 2004 | Bart
Documentary Program or Series Best Overall Sound | 2004 | Tony
Best Direction in a Documentary Program or Series | 2004 | Mark
Best Documentary | 2005 | Jennifer
Documentary Film | 2005
Documentary | 2004
Best Documentary | 2004 | Mark
World Cinema Documentary | 2004 | Jennifer
2004 | Mark
Best Documentary Groundbreaker | 2004 | Jennifer
2003 | Mark
2003 | Jennifer
Feature Documentaries | 2004 | Mark
Box Office Collection 4,500,000 USD
The current running time is distilled down from 450 hours of footage and 100 hours of interviews. The first cut ran to 33 hours.
It took three and a half years to raise the money to make the film, three years to shoot it and a year and a half to do the post-production.
A lot of the footage is downloaded off the Internet from www.archive.org, a website dedicated to free film footage within the public domain.
Since The Corporation aired, laws about what can be advertised to children and how much advertisers can push products at children began to emerge in the US and Canada, especially in terms of items considered frivolous, such as toys. Advertisers were under more pressure to be careful about how they worded their advertisements, including avoiding the use of language such as "everybody wants one", "you know you want one" and "all the cool kids have one". However, it is still legal to advertise to children, and many companies have since moved on from television towards advertising online and in YouTube videos since more kids are growing up exposed to the internet and social media.
Sam Gibara, the Chairman of Goodyear, would only agree to be interviewed in the Waldorf Astoria. As the film-makers were very keen to have him on film, they rented a room at the Waldorf. Unfortunately the Waldorf only rents its rooms for the night, so 3 crew members took the opportunity to overnight in one of the world's most famous hotels.
"Robert Monks: Again and again we have the problem that whether you obey the law or not is a matter of whether it's cost effective. If the chance of getting caught and the penalties are less than it costs to comply, people think of it as just a business decision."
"[last lines] Michael Moore: You know, I've often thought it's very ironic that I'm able to do all this and yet what am I on? I'm on networks. I'm distributed by studios that are owned by large corporate entities. Now, why would they put me out there when I am opposed to everything that they stand for? And I spend my time on their dime opposing what they believe in. Well, it's because they don't believe in anything. They put me on there because they know that there's millions of people that want to see my film or watch the TV show, and so they're gonna make money. And I've been able to get my stuff out there because I'm driving my truck through this incredible flaw in capitalism, the greed flaw. The thing that says that the rich man will sell you the rope to hang himself with if he thinks he make a buck off it. Well, I'm the rope. I hope. I'm part of the rope. And they also believe that when people watch my stuff, or maybe watch this film, or whatever, they think that, you know, they'll watch this and they won't do anything because we've done such a good job of numbing their minds and dumbing them down, you know. People aren't gonna leave the couch and go an do something political. They're convinced of that. I'm convinced of the opposite. I'm convinced that a few people are gonna leave this movie theatre or get up off the couch and go and do something, anything, to get this world back in our hands."