As OnePlus gears up for its highly anticipated OnePlus Nord Summer Launch Event on July 5th, all eyes are on the upcoming OnePlus Nord 3 5G. Building upon the triumphs of its predecessors, the Nord 3 aims to deliver outstanding power and a superior photography experience to users who lead dynamic lifestyles. Let’s delve into the achievements of the Nord series thus far and explore the exciting features of the OnePlus Nord 3.
The success of last year’s OnePlus Nord launches
The year 2022 marked a significant milestone for the OnePlus Nord category. Expanding beyond smartphones, OnePlus ventured into the audio and wearable segments with the introduction of the OnePlus Nord Buds, OnePlus Nord Buds CE, and the OnePlus Nord Watch. This expansion strengthened the Nord ecosystem and made the signature OnePlus experience more accessible to the community and the masses.
The OnePlus Nord CE 2 5G emerged as a game-changer for OnePlus, propelling the brand to become the fastest-growing in the Rs 20K-30K price segment in H1 2022, as reported by Counterpoint Research India Smartphone Tracker in June 2022. It also claimed the top-selling 5G smartphone model position in H1 2022, surpassing competitors in the industry.
In Q1 2023, the OnePlus Nord CE 2 Lite 5G became the best-selling model. Overall, the OnePlus Nord series witnessed a phenomenal 40% year-on-year growth in Q1 2023 in terms of shipments.
The unveiling of OnePlus Nord 3 5G
Ahead of its global launch, OnePlus unveiled the back panel design of the OnePlus Nord 3. This upcoming smartphone is designed with a pure and understated aesthetic, catering to users who appreciate elegance and simplicity. Of course, it will continue to feature the venerable Alert Slider that lets users control their alerts and notifications. OnePlus Chief Operating Officer and President, Kinder Liu, expressed his excitement about the Nord 3’s design, promising to share more details in the coming weeks.
Two arresting colourways
The OnePlus Nord 3 5G will be available in two captivating colour options: Tempest Gray and Misty Green. The Tempest Gray variant features a textured matte finish, exuding strength and permanence. On the other hand, the Misty Green colourway offers a glossy and beautiful hand-feel. These colour options provide users with distinct choices to suit their personal style.
A top-of-the-range photography experience
OnePlus Nord 3 5G aims to redefine mid-range smartphone photography by offering a top-of-the-line experience. Equipped with the same 50-megapixel Sony IMX890 sensor found in OnePlus’ flagship device, the OnePlus 11 5G, the Nord 3 promises exceptional image quality. Additionally, the phone features optical image stabilization technology, ensuring steady, blur-free shots.
To enhance the photography capabilities further, OnePlus has developed proprietary photography algorithms, previously seen on the OnePlus 11. These algorithms work seamlessly with the powerful hardware, ensuring that every photo taken with the OnePlus Nord 3 5G is pleasing and visually stunning.
OnePlus COO and President Kinder Liu emphasized that the Nord 3 will not compromise on photography despite being a mid-range device. He highlighted the incorporation of flagship-level camera technology into the Nord 3, ensuring users receive an exceptional photography experience.
A display designed to wow
When it came to the display of the OnePlus Nord 3 5G, the company pulled out all the stops. The phone features a large 17.12cm display that should make binge-watchers very happy. As an added treat, the display has a refresh rate of 120Hz, which should ensure smooth scrolling and transitions. The cherry on top is the fact that OnePlus has managed to remove the plastic screen frame found on more traditional phones.
RAM-tastic!
No one likes a slow and laggy smartphone. Thankfully, it looks like you won’t have to worry about any of that with the OnePlus Nord 3 5G. The smartphone will offer up to 16GB LPDDR5X RAM. On top of this, you also get OnePlus’ RAM-Vita algorithm. This compresses apps and intelligently allocates RAM to ensure lag-free use while also ensuring a degree of future-proofing. This should ensure things remain smooth and you will be able to have an uninterrupted experience when using the smartphone.
The OnePlus Nord Summer Launch Event
To learn more about the OnePlus Nord 3 5G and explore its complete range of features, enthusiasts can tune in to the OnePlus Nord Summer Launch Event on July 5th, 2023, at 7:00 pm. The event promises to reveal additional details and surprises, building anticipation among OnePlus fans and the wider tech community. Catch the event live here!
