Smartphone brands embrace MediaTek as the preferred choice for smartphone launches in 2024

As we step into the early weeks of 2024, the smartphone landscape is already bustling with activity, showcasing the latest releases packing MediaTek’s state-of-the-art chipsets. Following a successful 2023, smartphone brands have embraced MediaTek when it comes to powering their devices across price ranges. Last year, we saw a slew of launches of MediaTek-powered smartphones ranging from the budget-friendly Samsung Galaxy A05 to the cutting-edge vivo X90 Pro and even in innovative form factors like the Tecno Phantom V Fold and the OPPO Find N3 Flip.

Shifting our attention to the present, major players such as vivo, POCO, OPPO, and Redmi have taken the lead in India this year by introducing a wave of new devices. Notably, a substantial number of these smartphones have chosen MediaTek chipsets to power their capabilities. Let’s take a brief look at these devices and how MediaTek chipsets are perfectly suited to each smartphone.

MediaTek Dimensity 9300-powered vivo X100 and vivo X100 Pro: For the photographer in you

Positioned as flagship-grade devices, the vivo X100 and vivo X100 Pro are poised to redefine smartphone experiences, especially in the realm of photography. The prowess of the MediaTek Dimensity 9300 chipset becomes evident in its ability to seamlessly handle demanding camera functionalities as well as a multitude of other tasks. This octa-core processor is the first to offer all ‘big cores’, namely four Cortex-X4 and four Cortex-A720 processors. This means that the phone can offer high levels of performance at all times. Further, the processor also allows users to make the most of the 50MP triple-rear camera setup. Not only do users get to experience the process of Zeiss in the camera quality, but the phone is able to leverage the power of the 9th Generation Imagiq 990 ISP for image processing. This ensures that any picture you click with the phone is worthy of social media. Further, the vivo X100 Pro also marks the debut of the brand’s new V3 imaging chip. This helps reduce power consumption and enhance the imaging algorithm’s performance, resulting in better camera performance. With the power of the MediaTek Dimensity 9300, the vivo X100 series is able to offer everything that users can expect from a flagship device!

MediaTek Dimensity 6020-powered vivo Y28 5G: Democratising 5G

The vivo Y series has been the brand’s premier budget offering. These phones are usually aimed at the younger crowd and offer features that would appeal to them. The vivo Y28 5G continues the trend. At its heart is the MediaTek Dimensity 6020 SoC. This 5G-enabled chipset allows budget users to enjoy the speed and lower latency that 5G has to offer. But that’s not all. This octa-core chipset comes with the company’s HyperEngine 3.0 Lite suite of technologies. This allows for an improved gaming experience. Further, the phone also comes with the Extended RAM feature that adds an additional 8GB RAM from the phone’s storage to help things out when the going gets tough.

MediaTek Dimensity 8300-Ultra-powered POCO X6 Pro: Balancing Performance and Affordability

Up next is the POCO X6 Pro, the newest kid on the block. POCO is known for delivering impressive performance at an affordable price point and this new smartphone is no different. The MediaTek Dimensity 8300-Ultra chipset plays a pivotal role in striking the delicate balance between high-performance capabilities and cost-effectiveness. The chipset features four Cortex-A715 cores that are designed for high-performance tasks while the remaining four Cortex-A510 cores are designed to offer efficiency. This allows the phone to offer an AnTuTu score of up to 1,464,228. This is combined with other awesome features such as the 6.67-inch display with a 1.5K resolution and 120Hz max refresh rate. The POCO X6 Pro stands out as a testament to MediaTek’s ability to empower brands to deliver exceptional value.

MediaTek Dimensity 8200-powered OPPO Reno11 Pro 5G: Flagship camera performance with flagship styling

The OPPO Reno11 Pro 5G continues the series’ trend of offering impressive levels of performance wrapped inside some very beautiful designs. This time around, the phone’s design has been inspired by the beaches of the Andaman and Nicobar Islands. Within this beautiful body is the MediaTek Dimensity 8200 chipset. This octa-core chipset is based on the 4nm production process. This allows it to offer greater performance and battery efficiency compared to similar chipsets that are based on larger processes. The chipset also comes with the MediaTek Imagiq 785 ISP that helps the 50MP triple-rear camera on the OPPO Reno11 Pro 5G take some stunning shots. This is then aided by a 32MP telephoto lens and an 8MP ultrawide camera. The phone allows for an adjustable aperture, which lets users easily blur the background in their photos. Rounding out the specs is the large 4600mAh battery that supports 80W SUPERVOOC charging. This is said to charge the phone up to 45% with just 10 minutes of charging.

MediaTek Dimensity 7050-powered OPPO Reno11 5G: When premium meets affordable

The OPPO Reno11 5G might be the more affordable device of the two Reno 11 smartphones but underestimate this smartphone at your own risk. On the outside, you still get that beautiful design that the series is best known for. Underneath that is a MediaTek Dimensity 7050 octa-core SoC. This chipset features two powerful Arm Cortex-A78 cores for exceptional performance. The OPPO Reno11 5G also shares a similar camera setup as its more expensive brethren. So consumers get a 50MP primary-rear camera that is then aided with an 8MP ultrawide camera and a 32MP telephoto unit. In terms of battery. Users get a large 5000mAh unit with support for 67W SUPERVOOC fast charging. The latter allows the phone to charge back up to 100% in 45 minutes.

MediaTek Dimensity 7200-Ultra-powered Redmi Note 13 Pro+ 5G: Versatility in Every Detail

Finally, we shift our focus to the Redmi Note 13 Pro+ 5G. The Redmi Note series is quite well known for offering impressive value to consumers. With the MediaTek Dimensity 7200-Ultra at its core, the Redmi Note 13 Pro+ 5G offers a little bit of everything for its users. The chipset ensures a seamless blend of smooth gaming, stunning visuals, impressive camera, as well as power efficiency. MediaTek Dimensity 7200-Ultra offers more than enough performance, even for strenuous tasks such as gaming. It is based on the TSMC 4nm process that promises an overall performance improvement of 15% in comparison to the previous generation. Meanwhile, the phone also offers a curved display that not only offers a max refresh rate of 120Hz but also supports Dolby Vision. Finally, at the back is a 200MP triple camera setup that should ensure impressive photography capabilities. It is a testament to MediaTek’s ability to offer chipsets that can match up to the demanding needs of smartphones like the Redmi Note 13 Pro+ 5G.

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MediaTek Dimensity 6080-powered Redmi Note 13 5G: Incredible value

The Redmi Note 13 5G might be the most affordable smartphone in the Redmi Note 13 lineup, but it still punches well above its weight. It is powered by a MediaTek Dimensity 6080 octa-core SoC that packs two Cortex-A76 cores for performance and six Cortex-A55 cores for efficiency. This setup should ensure a balance between battery life and power. This chipset can also support up to 108MP primary cameras and 120Hz refresh rates on displays and the Redmi Note 13 5G makes the most of this. The phone packs a 108MP triple-rear camera with an 8MP ultrawide camera and a 2MP macro camera. In terms of display, the phone packs a 6.67-inch FHD+ AMOLED panel with a max refresh rate of 120Hz. Further, the phone offers an impressive screen-to-body ratio of 93.3%, which should enhance the viewing experience. Aiding this is support for Dolby Audio, which should take the audio experience to a whole new level.

As it should be clear by now, it becomes clear that MediaTek’s technological prowess is not just about raw power but a strategic integration that enhances specific aspects crucial to users. As we eagerly await further chipset announcements throughout the year, it’s evident that consumers will be presented with a rich array of choices, ensuring that by the end of 2024, there will be a perfect MediaTek-powered device for every individual’s unique needs and preferences. The stage is set for a year of innovation and choice in the ever-evolving world of smartphones.