ASUS has expanded its ProArt creator portfolio in India with the launch of the ProArt P16, its top-end AI-enabled creator laptop. The ProArt sits at the premium end of ASUS’s creator lineup and has been positioned for those working across filmmaking, animation, 3D modelling, digital art, and multi-app content workflows.
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Price and availability
For the time being, ASUS has just announced a single model, the ProArt P16 (H7606W). The creator-focused laptop starts at Rs 3,59,990, and it will be available across ASUS Exclusive Stores, ASUS e-shop and major e-commerce platforms like Amazon.
At the core of the laptop is the AMD Ryzen AI 9 HX 370 processor, with a dedicated NPU offering 50 TOPS, paired with up to an NVIDIA GeForce RTX 5090 laptop GPU with 24GB GDDR7 VRAM. Meaning it should be capable of on-device AI acceleration, making it capable of handling effects, real-time rendering and background AI tasks without hitting performance bottlenecks.
Furthermore, for GPU-heavy workloads, buyers can configure the machine with up to an RTX 5090 Laptop GPU with 24GB GDDR7 VRAM, which enables multi-track 4K/8K timelines, 10-bit 4:2:2 work, complex 3D scenes, and faster exports on software like DaVinci Resolve, Blender, Premiere Pro, and Unreal Engine.
The ProArt 16 boasts a 16-inch 4K OLED display, with an aspect ratio of 16:10. ASUS calls it the Lumina Pro OLED panel. It comes with 100 per cent DCI-P3 colour gamut coverage, which ensures colour accuracy for colour-critical work. Other display features include up to 1600 nits of peak brightness, 120Hz refresh rate, 1,000,000:1 contrast ratio and Pantone-validated accuracy.
All these features combined make this laptop suitable for colour grading, digital painting, VFX, and detailed visual inspection. With TÜV Rheinland certification and reduced blue-light emissions, ASUS is also targeting long editing sessions and studio workflows where colour accuracy is critical.
Connectivity, durability & workflow tools
On to the connectivity now, the laptop supports WiFi 7, USB4, HDMI 2.1 FRL, and an SD Express 7.0 reader, making it compatible with modern cameras and fast external drives. Despite the power inside, the ProArt P16 maintains a portable 1.95kg build and meets US military-grade durability standards. This makes it practical for creators who frequently work on location or travel with a heavy project load. Although it would be interesting to see how the thermals perform under stress.
Creators also get ASUS DialPad, a tactile controller for adjusting timelines, brush sizes, exposure and other parameters in supported creative apps, a feature that has become a ProArt trademark. ASUS is also bundling creator-centric features like StoryCube, MuseTree, ProArt Creator Hub, and three months of Adobe Creative Cloud All Apps, adding more value for working professionals.
ASUS is positioning the ProArt P16 as a do-it-all workhorse for professional creators who rely on heavy AI-driven workflows. In the premium creator laptop space, the ASUS ProArt P16 competes with the Apple MacBook Pro, MSI Creator Z17, and Acer Predator Triton 17X. While Apple’s MacBook Pro lineup still leads in battery efficiency and macOS-optimised colour workflows, ASUS gains an edge in raw GPU power, wider software compatibility, OLED display quality, and extensive port selection areas where MacBooks often require adapters.
Compared to Intel-powered Windows creator laptops, the ProArt P16’s Ryzen AI NPU + RTX 5090 combo offers one of the highest ceilings for AI workloads and GPU-accelerated production pipelines. For 3D artists, VFX professionals, and Unreal Engine users, the ProArt P16 stands as one of the most performance-heavy mobile creator machines in India right now.
