
Mivi has officially unveiled the Mivi One 5G in India, the brand’s first-ever smartphone after catering to the audio products segment for over a decade. Packing a 5G Snapdragon processor under Rs 15,000, the phone aims to deliver fast internet speeds at an affordable price in a stylish, trendy colourway. The phone directly competes with the recently released Bollt Ace 5G, a smartphone from yet another Indian-based brand known for selling smartwatches and audio products.
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The Mivi One 5G starts at Rs 12,999 for the base 4GB RAM and 128GB storage and goes up to 8GB RAM. The phone comes in Blue, Burgundy, Green, Dark Blue, and Pink.
| Storage | Price |
| 4GB + 128GB | Rs 12,999 |
| 6GB + 128GB | Rs 14,999 |
| 8GB + 128GB | Rs 16,499 |
The smartphone goes on sale on October 8th on Flipkart, coinciding with the platform’s upcoming Big Billion Days sale 2026. As part of the launch offers, the company is offering an instant Rs 1,000 off to Axis, HDFC, ICICI, and SBI Bank cardholders.
The Mivi One 5G flaunts a 6.75-inch IPS LCD display with HD+ resolution and a 90Hz refresh rate. While budget-oriented phones are notorious for limiting peak refresh rates to first-party apps, a high-refresh-rate panel ensures smooth scrolling in various scenarios.
To make its first smartphone launch more attractive, Mivi will offer Mivi Care+ free with the purchase of the Mivi One. This service ensures users receive after-sales support from the comfort of their home: if any issue arises, the company will arrange the phone’s pickup, repair it, and send it back to the customer. Similarly, there’s a seven-day replacement period if repairs aren’t completed within the designated timelines. Mivi has set up 500 service centres across India, likely in tie-ups with authorised service providers. This is meant to build buyer trust, since people may hesitate to buy from a brand that has just entered the smartphone market.
One of the biggest highlights of the Mivi One is its 128GB base storage across all variants. This gives it a major advantage over the Lava Virat V1 5G, which is currently offering 4GB RAM and 64GB storage at Rs 13,499. If you’re looking for a 5G budget smartphone, the Mivi One 5G could be worth a look for its large 6,000mAh battery and clean, bloatware-free software, as long as you’re okay investing in a debutant brand.