| Apple iPhone 17 Pro Max | vs | Samsung Galaxy S25 Ultra |
| Apple iPhone 17 Pro Max | vs | Google Pixel 10 Pro XL |
The launch of the new iPhones each year is a festive occasion, in more ways than one. Other than the fact that the launch usually happens a little before Diwali, it’s also something we tech lovers look forward to excitedly. The usual upgrades each year come in the form of camera goodies and better performance, but this time, Apple has gone all out. For one, there’s a whole new contender that comes as the slimmest, sleekest iPhone ever — the iPhone Air (review). Then there’s the base iPhone 17 (review), which stands out as a solid update and delivers great value. And last, but not least, is the Pro series. I have the iPhone 17 Pro Max for review, which takes things to the max in all aspects. I’ll go ahead and get into the nitty-gritty of how the topmost model in the lineup fares as a daily driver, knowing fully well that this is going to be an exercise in futility. I’ll elaborate on that, but for now, please read on.

Table of Contents
While it is the most loaded phone from Apple this year and noteworthy just because of that, the iPhone 17 Pro Max genuinely brings a bunch of upgrades in almost all core aspects. This includes a new design, a better telephoto camera, a better selfie snapper, a new vapour chamber, better performance, improved battery life, faster charging, and more. And it delivers on most counts too.
| Smartphone | Thickness | Weight | IP Rating |
| Apple iPhone 17 Pro Max | 8.75 mm | 231 grams | IP68 |
| Samsung Galaxy S25 Ultra | 8.2 mm | 218 grams | IP68 |
| Google Pixel 10 Pro XL | 8.5 mm | 232 grams | IP68 |
| Smartphone | Display | Peak Brightness |
| Apple iPhone 17 Pro Max | 6.9 inches - Super Retina XDR OLED | 3000 nits |
| Samsung Galaxy S25 Ultra | 6.9 inches - Dynamic AMOLED 2x | 2600 nits |
| Google Pixel 10 Pro XL | 6.8 inches - LTPO OLED | 3300 nits |
| Smartphone | Primary Sensor | Secondary Sensor | Tertiary Sensor |
| Apple iPhone 17 Pro Max | 48 MP Wide Angle | 48 MP Ultra-Wide Angle | 48 MP Telephoto |
| Samsung Galaxy S25 Ultra | 200 MP Wide Angle(85° field-of-view) | 50 MP Ultra-Wide Angle | 10 MP Telephoto |
| Google Pixel 10 Pro XL | 50 MP Wide Angle(82° field-of-view) | 48 MP Ultra-Wide Angle | 48 MP Telephoto |
But the real treat comes in the form of the front shooter. It has been bumped up to 18MP, though the true innovation is the square sensor it uses. This allows you to shoot selfies in portrait or landscape without rotating the phone. And in real-life usage, it can be a lifesaver. That, and the fact that it can detect faces in the frame and change orientation on its own, makes it quite magical. Oh, and the selfies look great too.
There are new features too, like Dual Capture, which lets you shoot with both front and rear cameras simultaneously. And yes, the iPhone 17 Pro Max is still quite unmatched when it comes to shooting video. Smooth, jitter-free footage, seamless transition between lenses while zooming, 120 FPS Dolby Vision recording in 4K, ProRES RAW video shooting… make the latest iPhone a great pocket tool for content creators.
| Smartphone | Chipset | RAM |
| Apple iPhone 17 Pro Max | Apple A19 Pro | 12 GB LPDDR5X |
| Samsung Galaxy S25 Ultra | Qualcomm Snapdragon 8 Elite | 12 GB LPDDR5X |
| Google Pixel 10 Pro XL | Google Tensor G5 | 16 GB LPDDR5X |
On the software side of things, Apple’s mobile platform has jumped to iOS 26 directly from version 18, and the latest phones naturally come loaded up with that. Visually, the new OS is a significant change, with its glassy exterior receiving a mix of positive and negative reviews from early users who got their hands on the beta builds. Behind all that glass, core apps (including Phone, Photos, Camera, etc) have also gotten new interfaces and a new set of features. I won’t get into a lot of detail here, but I do think a few things like the Camera app needs a bit of a learning curve (despite its simpler look). Also, Apple needs to do a bit more on the AI features front, as Apple Intelligence can’t really match what the likes of Samsung and Google are offering on their phones at the moment. All said and done however, most things on the software side come as a step in the right direction, and Apple being Apple, is bound to iron out the chinks, if any, with regular updates.
| Smartphone | Battery Capacity | Charging Support | Charging time (20% to 100% ) |
| Apple iPhone 17 Pro Max | 4832 mAh | 40W Fast Charging | 1h 17m |
| Samsung Galaxy S25 Ultra | 5000 mAh | 45W Fast Charging | 43m 54s |
| Google Pixel 10 Pro XL | 5200 mAh | 45W Fast Charging | NA |
Apple has been trying to position its pro series of iPhones as content creator tools over the years. And the same has been largely true, given that these devices have been the go-to for content creators for a fairly long period of time. That’s mainly because of the video capabilities, of course, and the iPhone, especially the pro models, have been known for that. Even if you look at the messaging that Apple has been putting out over the last couple of years, you’d see the Pro Max being used as a filmmaking tool, and features like cinematic video. et cetera, are a step in the same direction. With the new Apple iPhone 17 Pro Max, the Cupertino company is trying to take things to a whole new level, and given the video capabilities on offer, the new vapour chamber, powerful processor, etc, I think it largely succeeds in that.
So coming back to the point at hand, I’d say that the iPhone 17 Pro Max’s key rivals are its own siblings, more than the other flagships currently available in the market. The iPhone 17 is a great value for what it brings to the table, while the iPhone Air appears as an interesting new proposition for the more lifestyle-focused audience. The iPhone 17 Pro Max is the epitome of Apple’s smartphone might, and offers an upgrade in almost all departments — design, display, cameras, performance, battery, and more. Yours starting Rs 1,49,900, it’s not cheap, but that doesn’t come as a surprise. And if you’re one of those who want one just because it’s the best Apple has to offer, you’ve already made up your mind anyway. In which case, I wonder why you’re reading this at all. In sum, the 17 Pro Max is the biggest upgrade in the iPhone lineup in years, and is well worth splurging if you can afford it.
Editor’s rating: 8.5 / 10
Reasons to buy:
Reasons not to buy:
| Apple iPhone 17 Pro Max | vs | Samsung Galaxy S25 Ultra |
| Apple iPhone 17 Pro Max | vs | Google Pixel 10 Pro XL |