
The POVA 8 makes a strong case for itself with a strong focus on design and backs that up with solid specifications that look ready to tackle the competition head on. Arijeet Talapatra, CEO of Transsion India was quite bullish about the new device as he sat down with me for a quick chat on the sidelines of the launch event. Here are some excerpts.
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On being asked where the brand is headed
We have built a strong name on the back of phones that excel across various aspects – from AI capabilities to signal strength, and everything in between. During times when prices are going up, we’re maintaining the value proposition by offering devices that are specced well and yet, are able to offer something unique. The Pova 8 for instance.On the design being the key message and “deleting the normal”

Today’s users are more opinionated than ever before and are looking for ways to express their individuality. A phone is very much a part of us, and is probably more important than the clothes we wear. When we were young, we had only a few options, even for things like career choices. But these days, there are innumerable options and various career paths. Not only that, youngsters are making bold choices and have the full support of their parents and families, too. So why should our phone be normal and look the same as everyone else’s? The POVA 8 is built on the premise of helping users stand out from the crowd and express themselves by making a strong statement. And it’s able to do that while delivering on all the core aspects like camera and battery. We don’t need to depend on specs to prove our point.




