
Gone are the days when smartphone lineups looked simpler. As market needs continue to evolve, brands are trying to cater to a wider range of users, and Vivo is no exception. Its flagship X series has expanded from just two models to four in less than a couple of years. While that reflects the brand’s growing ambitions, it can also make things confusing for buyers looking for the best value for money.
To help you decide, we’ve put together a buying guide for Vivo’s latest X300 series. The line-up was recently refreshed with the Vivo X300 FE and X300 Ultra, joining the Vivo X300 and X300 Pro that debuted in December 2025. After reviewing all four models, here’s what we think of each smartphone and the kind of user it best suits. But before that, let’s take a quick look at the pricing of the Vivo X300 series.
Table of Contents
| Smartphones | Price (starting) |
| Vivo X300 | Rs 75,999 |
| Vivo X300 FE | Rs 79,999 |
| Vivo X300 Pro | Rs 1,09,999 |
| Vivo X300 Ultra | Rs 1,59,999 |
Vivo X300
The smartphone offers flagship-grade hardware in a compact form factor. In our full review, the Vivo X300 (review) proved itself to be a true compact flagship with virtually no meaningful compromises.
Specs at a glance
The Vivo X300’s biggest strength lies in how well it balances flagship-grade hardware with a compact 6.31-inch form factor that remains comfortable for one-handed use. Apart from that, its ZEISS-backed cameras stand out for portraits, zoom photography, and detailed daylight shots, while the AMOLED display delivers sharp visuals, vibrant colours, and ample outdoor brightness.
Performance remains consistently smooth in everyday use, aided by the MediaTek Dimensity 9500 chipset and OriginOS 6 optimisations. However, battery life, while still sufficient to last a full day, is slightly behind that of its siblings. The device also shows some inconsistency in low-light portrait shots, while the stereo speakers lack the depth and richness offered by rivals. In addition, benchmark scores trail a few Snapdragon-powered competitors, likely due to more conservative thermal tuning.
| Who should buy | Who should skip |
| Users who want a compact Android flagship without major compromises | Those who prioritise gaming performance above everything else. |
| Mobile photography enthusiasts | Those who want a long-lasting battery life |
| Looking for a sharp, vibrant AMOLED display |
Vivo X300 FE
While its design differs slightly, the Vivo X300 FE (review) matches the Vivo X300 in overall form factor. It also addresses the earlier battery concerns, comfortably delivering up to a day and a half of endurance under typical usage. However, there are still a few areas where the Vivo X300 FE’s hardware may feel inferior.
Specs at a glance
The Vivo X300 FE also ensures one-handed usability while offering a balanced experience with its sub-flagship chipset. The handset’s cameras are also Zeiss-backed and deliver promising portraits and daylight shots with ample details and vibrant colours that are instantly shareworthy.
However, the X300 FE’s ultrawide lens feels underwhelming, and its video recording can be inconsistent due to a lack of 4K recordings across the setup. On top of that, the handset is pricier than the more capable Vivo X300 smartphone. The company has announced a few launch offers that bring the effective price of the X300 FE down to Rs 66,999.
| Who should buy | Who should skip |
| Users who want a compact flagship without compromising on battery life | Those who want best-in-class cameras |
| Looking for a camera-focused device, especially for portraits and everyday photography | Someone who doesn’t want to compromise on flagship hardware |
Vivo X300 Pro
The Vivo X300 Pro (review) may not be a compact offering, but it brings best-in-class performance and equally capable battery life. The handset also excels with cameras, with a superior 200MP telephoto lens.
Specs at a glance
The Vivo X300 Pro is the elder sibling of the Vivo X300 smartphone, offering identical performance and viewing experience. The handset also features a relatively larger display, which is better suited for streaming videos and gaming compared to more compact devices. While it uses a different primary camera setup compared to the vanilla X300, the Vivo X300 Pro still stands out for its strong photography capabilities. It consistently delivers detailed, natural-looking shots in daylight, along with strong long-range zoom performance.
One might expect a larger battery capacity on the smartphone, but it is well optimised to last more than a day on a single charge. While there are a few drawbacks, including a relatively heavier build, underwhelming stereo speakers, inconsistent low-light and mid-zoom shots, and thermal inefficiency under sustained loads, the Vivo X300 Pro remains a fairly positive smartphone that delivers well-rounded performance.
| Who should buy | Who should skip |
| Users who want one of the best smartphone camera systems, especially for portraits and zoom photography | Gamers who want consistently cooler thermals |
| Power users who want a premium flagship with strong battery life and fast charging | Buyers looking for a lighter, more compact phone for one-handed comfort |
| Content creators who rely heavily on photo quality over gaming performance |
Vivo X300 Ultra
The Vivo X300 Ultra represents the pinnacle of the lineup. It addresses areas where the Vivo X300 Pro fell short, including swapping the flagship MediaTek Dimensity 9500 SoC with a more powerful Snapdragon 8 Elite Gen 5 SoC. The handset also offers a 200MP primary sensor, compared with the 50MP sensor on the Pro model.
Specs at a glance
The Vivo X300 Ultra is positioned as a no-compromises ultra-flagship focused almost entirely on photography, and it pushes Vivo’s camera-first philosophy further than ever before. The standout feature is its versatile triple-camera system, which delivers extremely consistent results across focal lengths and is arguably among the best smartphone camera setups available right now. The Zeiss tuning and colour science are the cherry on top for natural, detailed, and highly reliable images in daylight, portrait, and long-range-zoom scenarios.
Performance is top-tier, offering flagship-grade speed and smooth handling of demanding tasks, while the 2K AMOLED display is bright, sharp, and excellent for media consumption. Battery life is also dependable, but not class-leading. Moreover, at Rs 1,59,999, the handset commands a premium price that may not appeal to everyone, especially considering its heavier build and a few rough edges in the software experience.
| Who should buy | Who should skip |
| Professional wildlife photographers or video creators who can ditch the DSLR for the convenience of a teleconverter kit | Users who want a light, comfortable flagship |
| Users who want a top-tier display and performance | Gamers or users who prioritise efficiency |