Apple working on low-cost MacBooks, tipped to launch in 2024: report

Highlights
  • Apple’s low-cost MacBooks will still feature a metal casing.
  • The launch timeline is reportedly set for the second-half of 2024.
  • This is the first we’re hearing about affordable MacBooks.

Apple is reportedly working on an affordable series of MacBooks. The new low-cost lineup of MacBooks is said to compete with Google’s Chromebooks that are known for their affordability, especially for students. Apple plans to launch the low-cost MacBooks sometime around the second half of 2024. 

Apple low-cost MacBooks

  • The low-cost MacBooks will be different from the current lineup as these will be made with “different materials”, according to a DigiTimes report. These MacBooks will still come with a metal casing but the components used in the hardware will be comparatively cheaper than what’s used for the current MacBooks. 
  • Since these MacBooks will be more affordable than the Air and Pro models, we’re expecting toned down specifications as well. It looks like Apple is planning to cater to the educational sector with its new MacBooks. 

Apple to compete with Google Chromebooks?

The DigiTimes report also highlights how popular Google’s Chromebooks have been in terms of shipments with 33.5 million units shipped in 2021. Google offers its own Chromebooks with the Pixelbook series but it also partners with other OEMs including Asus, Dell, HP and Lenovo.

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Chromebooks are essentially affordable laptops that run on ChromeOS with access to the Google Play Store, and all Google apps. In India, you can get Chromebooks even below Rs 20,000. It’s interesting how Apple plans to price its affordable MacBooks but knowing the company we shouldn’t expect a very low number. 

Apple has been quite flexible in its offerings especially in the iPhone department. It has launched the ‘SE’ model for those who want affordable iPhones. Apple also launched the iPhone XR, which was quite a hit in India. 

Details on Apple working on affordable MacBooks are still scarce so it’s best to wait for more confirmation, and from more reliable sources.