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This new feature is also available for Messenger, Instagram, and Facebook Stories.
In a blogpost, the company mentioned that the AI sticker feature would empower WhatsApp users to enrich their chat experience. They explained that by leveraging technology from Llama 2 and their foundational image generation model, Emu, their AI tool can quickly transform user text prompts into multiple distinct, high-quality stickers.
WhatsApp's AI stickers currently function exclusively with English language descriptions. Therefore, to make AI stickers, users need to provide descriptions in English. This new feature is also available for Messenger, Instagram, and Facebook Stories.
WhatsApp allows users to report any AI sticker they consider inappropriate. To report an AI sticker that has been automatically generated in response to a text prompt and may not be accurate or suitable, users can press and hold the sticker they wish to report, then tap the ">" icon and choose "Report," followed by "Report."
On the other hand, it's been reported that Meta's Emu AI algorithm enables users to create objectionable content related to weapons and nudity while only restricting specific explicit words.
Curtin University professor Tama Leaver, who specialises in internet studies, shared his experiments with Emu's sticker generation on X (formerly Twitter).
He discovered that, for instance, the AI would prevent the use of a phrase like "child with gun" and show a warning message stating that the input doesn't comply with Meta's Community Guidelines. However, Emu is capable of producing stickers in response to a specific, less common prompt like "child with grenade."